The Client

Pepper & Salt Restaurant


Website copywriting

The Project

We have since increased our wedding bookings by 60% and increased individual spend per head on every wedding booked.

Client back story

An incredible fine dining restaurant located at Forest Hill Winery in Denmark WA, Pepper & Salt is owned and run by the vivacious Chef Silas Masih.

He’s a bit of a local legend, and his spice-inspired menus are the stuff of foodie dreams.

Pepper & Salt needed a website refresh and a streamlined wedding marketing strategy.


The project

I jumped on board to write the new website copy, wedding brochure and email nurture sequence.


What they said

“We’ve had the pleasure of working with Letitia Bracken recently, and I must say, I was extremely impressed with her work.

From the very beginning she understood my food philosophy and how I wanted that message conveyed through my website. Letitia’s attention to detail and dedication to delivering high-quality work was evident in every piece of content she mapped and produced, taking the time to understand my specific requirements and working with me to refine the copy until it was where we wanted it.

 Her ability to capture the essence of my brand and translate it into an approachable yet classy persuasive copy was awesome. The creation of engaging content that resonated with our target audience and optimising search engines for maximum visibility online. We have since increased our wedding bookings by 60% and increased individual spend per head on every wedding booked, our private dinners and masterclasses have increased by 42%. We have seen a significant increase in website traffic and conversions.

 The services and expertise Letitia has provided have undoubtedly contributed to this success.

I would highly recommend Letitia Bracken as a copywriter because she listens, learns and delivers to exceed your expectations.”

Silas Masih | Head Chef Owner
Pepper & Salt Restaurant

Ready to ditch that DIY website and create an online presence that matches the calibre of your services?

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